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Five reasons why you’d be crazy not to check out the latest Paddy Power app update

by Josh Powell | February 21, 2013

By Josh Powell | Mobile news

The mobile geeks at Paddy Power don’t know that Michelle Keegan is on the front of this month’s FHM. They don’t know how many Oscars Lincoln is up for and they don’t know who Justin Bieber is. But they do know how to make a cracking mobile app.

And it has just got even better.

The team have been working hard alongside the gee-gee lovers at the Racing Post to pack in the widest range of horse racing content available on mobile. It is an encyclopedia of racing knowledge, stats and tips that fits a whole lot easier in your jacket pocket.

We’ve spent the morning in Power Tower playing on the app working hard doing some crucial research and here are our top five reasons why you would be bananas not to love these new horse racing pages.

  • You won’t have any excuses for missing any more live racing. Whether you’re on the bus, in the pub, nipped to the loo, or just lying on the couch so tired/hungover/lazy you can’t be bothered to reach your laptop. We now stream races from 21 additional tracks in Dubai, South Africa and South America (LARC).

  • The collapsed racing pages have all you need if you’re the kind of person who just wants foreplay. Horse, jockey, form, price, it’s all there if that’s all you need. But if you want the whole shebang and fireworks from dusk till dawn you can expand those bad boys. From there you can get Racing Post Ratings, in-depth form analysis and Spotlight info – it’s the equivalent of a Racing Post Bible stored in your pocket.

  • There is now a whole new tips service available for every single race. The best thing is they aren’t the terrible tips you tend to get from the mobile team. Instead they are in conjunction with the Racing Post and from third party sources and they’re far more likely to pick a winner than us. You can see which horse has the most support from the experts using our ‘tips table’ and you can place your bet straight off these pages.

  • You can now quickly switch between meeting to meeting with just one or two taps. This doesn’t sound overly exciting so the mobile team have cleverly branded it ‘POWER NAVIGATION’. Now it is not only really useful, but it sounds awesome. Great work guys.
  • Unfortunately the ‘Racing Home Button’ doesn’t have a flashy title. It is more of a ‘does what it says on the tin’ name. The good news is that you can get to any part of the racing pages so fast no-one has time to take the piss out of it’s lack of imagination.

The Paddy Power app is the equivalent of Mecca for horse racing fans. Jam-packed full of tips, stats and streaming you won’t need to pick a horse because of its funny name again. Back it up with some real knowledge, then watch the race live instead!


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