We hope you’ve heard about Paddy Power’s campaign with gay rights charity Stonewall to tackle homophobia. If not, you can read about it in The Metro, Guardian, Daily Mail or via our ambassador Joey Barton on Twitter and under the hashtag #RBGF.
Reaction has been very positive on social media with even the majority of brainless trolls reconginising the good intentions behind the campaign. Here, the Paddy Power Blog presents some of the best social media reaction so far. Take a bow, Twitter.
THIS JUST IN: Sky Sports’ lovely Hayley McQueen gets involved
Very cool! Football is set for a flash of colour from this weekend for an excellent cause http://t.co/KCpRen1gPS
— Hayley McQueen (@HayleyMcQueen) September 16, 2013
Marketing industry bible, @BrandRepublic explain the campaign
— BrandRepublic (@BrandRepublic) September 16, 2013
Cork hurling legend and one of the most prominent male athletes to come out while still playing, Donal Og Cusack lends his support
— Dónal Óg Cusack (@DonalOgC) September 15, 2013
Random tweeter, Louis Tryer gives Joey Barton’s efforts a ringing endorsement. Sort of
— Louis Tyrer (@LouisTyrer18) September 16, 2013
Possibly our favourite source of LGBT news, GayStarNews tell their followers about the Rainbow Laces campaign:
— Gay Star News (@gaystarnews) September 16, 2013
Yes, this is the real Michael Barrymore.
— Michael Barrymore (@MrBarrymore) September 16, 2013
Alex of House Wilson extols the virtues of not trying to sell people crap and doing something useful for the world.
I love branded PR campaigns that revolve around making the world less evil. More please.
— Alex Wilson (@adjwilson) September 16, 2013
Debbie Longmuir wants a pair of laces, but not for her football boots, for her handbag. While Coco Chanel is probably turning fashionably in her grave, it’s a novel way to show support.
— Debstar (@DebbieLongmuir) September 16, 2013
More slightly back-handed support for Joey Barton, this time from Chris Halvorsen
@Joey7Barton You might be one crazy fuck sometimes. But your heart is in the right place.
— Chris Halvorsen (@Chris_Halvorsen) September 16, 2013
Lesbian, Gay, Bisexual and Transgender History Month isn’t until February, but hopefully this is something the people at @LGBTHM will be talking about long after then.
Straight footballer Joey Barton tells millions of Twitter followers to 'join the rainbow laces… http://t.co/xagqVrGcor
— LGBT History Month (@LGBTHM) September 16, 2013
Random golf enthusiast, Paul H Lynch wants a pair
— Paul Lynch (@paulhlynch) September 16, 2013